Exhibitions, and trade fairs are, particularly in businesstobusiness and industrial markets, of great importance for contacting prospects, users and purchasers. Finances and budget when preparing for an event it is important that all. Event management is the process of planning, organisationing, coordination, analyzing, marketing, producing and evaluating an event. Log monitoring software takes care of that task by using rules to. The importance of venue selection in event planning impact. It should also be known that the event should be designed according to the schedule that was created in the event management. Event management is a continuous process that revolves around the utilization of project management practices, in the creation and programming of events such as conferences, seminars, festivals and business exhibitions polivka 1996. Event management is a fast growing professional area in which tourists form a potential market for planned events and a tourist destination becomes a fundamental interested party in the success. Event planning is a complicated procedure that requires good communication and teamwork. See the example event checklist at the end of this document to help you organise your event. Whether you run a music venue or a house of worship, there are some common event goals and objectives that apply to events across industries. Jan 14, 2019 event management requires strong organizational, budgeting and creative skills. What is the importance of event management in public.
Know the definition, need and importance of events. Event goals are the reason your event exists to inform, to include, to celebrate, to persuade, etc if your company is a university with the goal of wooing new incoming freshman to apply. These two notions are interrelated activities, while tourism is mostly dependent on effective management of events. It is a comprehensive, userfriendly guide that has been created to assist culturally and linguistically diverse cald community groups with preparing their event. Plant managers run manufacturing operations that produce the clothes we wear, the food we eat, and the automobiles we drive. Event management can be a critical component of your business operations. Dec 11, 2018 event management involves creating and developing largescale events which might include conferences, conventions, concerts, trade shows, festivals, and ceremonies. The importance of human resources in successful event.
This information is designed to help you through this process and smooth out the rough spots of planning and preparing for a successful and memorable event. Personnel managers provide organizations with a competent and productive workforce. Wikipedia explains event management as management activities to create and organize festivals, conventions, meetings and other largescale events. Sales managers maintain a sales force that markets goods. Financial planning definition, objectives and importance. In planning an event it is important to understand why the event is being held, who it is for and who it will benefit. Event management nrai school of mass communication. A k munns and b f bjeirmi defining the requirement of work, establishing the extent of work, allocating the resources required, planning the execution of the work, monitoring the progress of the work and adjusting deviations from the plan. Involvement of such experts has made celebrations and occasions easier, enjoyable and stressfree for the client.
In fact, event management is a widespread activity, which aims at messaging and connecting people. Many organizations, especially nonprofits and associations, focus on having one annual event that is meant to be a fundraiser or a idearaiser. In order to organize good events, event management needs to be studied thoroughly. As a separate industry it is projected to grow at 30 % per annum. Regardless of various types of events, it is crucial that event managers should be knowledgeable, qualified and professional bladen et al. Everyone wants their wedding to be perfect so that the people who come to the event remember. It is basically an extended form of advertisement, though more interactive. The importance of venue selection in event planning. By defining objective of organization clearly there would be no wastage of time, money and effort. Whether you are planning a concert, a webinar, a conference, a class, or any other event type, you are going to need a way to sell tickets, plan the venue details, and coordinate event intricacies though event management can often be a complicated task, with event management software, this task can be drastically. The most important component of any event management company is the team. The influence of the importance of event factors on meeting planner satisfaction. The first step is to determine why you are putting on the event.
Purpose of the event in planning an event it is important to understand why the event is being held, who it is for and who it will benefit. Event management is the application of the management practice of project management to the creation and development of festivals and events. Events management is very important, especially in holding a festival. Events can be many things and have been researched from a number of perspectives. The importance of venue selection in event planning though there are many components to planning a memorable event, finding the right venue is an art form all its own. It carefully explains various terminologies related to event management and marketing. Due to the thriving need of event management, society has been demanding than ever.
Scope nature and importance types of events unique features and similarities practices in event management. The influence of the importance of event factors on. Event planning so, youre going to plan a big event, but you dont know where to start. In order to start up or even run a successful business, you will need excellent knowledge in financial management. The law requires the organiser to have employers liability cover for all employees including. It is the size and the resource availability in the events enterprise that to an extent defines the exact role of the staff members. Event management involves planning, organising and execution of live events, which could include a brandproducts launch, an exhibition, a concert or even a conference. Stakeholder analysis in event management 82 words essay.
Event management definition, importance for career, ways. Event management is a service orientated field of work where you will be dealing with people from all walks of society in large congregations. Financial planning helps in ensuring a reasonable balance. Event management may 2016 planning guide this guide to event management planning was produced by the office of multicultural interests omi. It directs group efforts towards achievement of predetermined goals. Event management involves studying the intricacies of the brand, identifying the target audience, devising the eventconcept, planning the logistics and coordinating. The role of an event management company leading malaysia. Plus, if you have specific goals and objectives, itll be easier to determine which event metrics are most important for measuring success. Chartered institute of marketing, the, october 2007, how to plan marketing. Flexibility ensures the adaptation factor under different situations and team building assigns important roles to separate teams to complete the task productively. Nov 25, 2017 event management primarily refers to any assistance offered to the customers which involve planning, organizing, advertising and execution of various events. Front cover event management and best practicesbest practices.
It involves studying the brand, identifying the target audience, devising the event concept, planning the logistics, and coordinating the technical aspects before actually launching the eventwhich is also very accurate. For example, major events such as the world cup or the marriage of high ranking individuals e. The importance can be outlined as adequate funds have to be ensured. Event management and best practicesbest practices tony bhe peter glasmacher jacqueline meckwood guilherme pereira michael wallace implement and use best practices for event processing customize ibm tivoli products for event processing diagnose ibm tivoli enterprise console, netview, switch analyzer front cover. Its an important skill to master for your own benefit. Event management involves creating and developing largescale events which might include conferences, conventions, concerts, trade shows, festivals, and ceremonies.
The role of project management in achieving project success. Its also for the confidence and reliability you impart on others working at, or attending, the event. Event management requires strong organizational, budgeting and creative skills. An event manager will start planning an event by meeting with the client and collecting information about the clients vision of the event. Weve already detailed the importance of event management in tourism. Event organisers are continually appreciating the benefits of an online event management system such as an event management software. The importance of proper event management planning cuckoo. Hence, there is no any other chance to make stakeholders happy. The importance of time management is a key part of your event planning. Management has achieved an enviable importance in recent times.
Jan 07, 2019 to ensure the success of any event, a reliable event management company takes up the job of coming up with a detailed event plan to ensure flexibility and team building. Event marketing by deborah brody may 7, 2012 may 7, 2012. May 05, 2017 exhibitions, and trade fairs are, particularly in businesstobusiness and industrial markets, of great importance for contacting prospects, users and purchasers. The study argues that the role of event manager is a key management function event managers sit within executive teams and are solely responsible for the delivery of strategically and financially important events. Today event management is a part of our everyday life as we see big events taking place everywhere. The event manager is responsible for the overall management of the event.
May 10, 2017 the importance of time management is a key part of your event planning. The relevant skills and characteristics required for the field of event management the importance of effective communication among stakeholders. Organising an event is not an easy task, especially if the target audience is of a substantial size and if there are many teams involved during the execution phase. The influence of the importance of event factors on meeting. Event management is the application of the management practice of project management to the creation and development of festivals d n a events. It is useful to compile an event plan, or checklist, which will ensure that all aspects of the event are considered and adequately addressed in the planning stages. Wedding is the most important event in any persons life. Now, lets talk about the significance of tourism in event management. The important of post event feedback and how to do it right. Pdf from event management to managing events researchgate. It helps in achieving group goals it arranges the factors of production, assembles and organizes the resources, integrates the resources in effective manner to achieve goals.
This specific department are the goto team for organisation and support on a number of elements that all contribute to the smoothrunning and success of an event. Managers influence all the phases of modern organizations. Human resources play a crucial role in the planning of an event or conference, no matter how big or small the attendance is. Event management skills refer to the ability to apply project management skills in order to launch large scale social or business events such as formal parties, conferences, festivals, concerts, ceremonies, or conventions etc. Accordingly, the project management literature stresses the importance of. Having a clear focus and defined objectives will help direct the planning process.
I was back in ul again this week working with the ma festive arts class. While a company will most likely have an events manager, the function usually comes. So what exactly is this form of management and why is it important. Dec 20, 2019 stakeholder analysis in event management is a tricky affair as this is a oneoff occasion. In fact, more and more of major social tasks are being organized on an institution basis. Wiki defines event management as the application of project management to the creation and development of large scale events. Marketing in event management year 20 pages 40 the primary aim of the thesis is find out the importance of marketing in event management. Your purpose is the big picture reason your event exists where you want to be vs where you are now. Event managers and event coordinators need to collaborate in order to formulate. As a direct result of this fact the following areas willbe addressed. Planning tries to optimize resource utilization across the board.
Proper event management planning is vital for any successful event. Pdf in social sciences, events are researched typically as unplanned occurrences. Nov 21, 2018 the importance of venue selection in event planning though there are many components to planning a memorable event, finding the right venue is an art form all its own. Event management definition, importance for career, ways to. Besides, risk management is of great significance, which needs to. The importance of team structure, experience, background and expertise of team members plays a crucial role in event management. Many debate the importance of budgeting for a dedicated. Apart from dealing with people characteristics it also means the overall performance of handling an event from start to finish such as the event.
Financial planning is process of framing objectives, policies, procedures, programmes and budgets regarding the financial activities of a concern. Their role and responsibility includes organising, resourcing, creative directing, human resource management, negotiating, financial management, public representation, troubleshooting and liaison. Financial management is one of the most important aspects in business. Event management involves identifying the target audience, formulating the event concept, planning the overall logistics of the event and conducting project management of the event as a whole.
The importance of an online event management system. Office management and its importance your article library. By defining objective of organization clearly there would be no wastage. The management of events can be initiated on both the local and global level. Insurance is one of the most important factors in organising an event. The event manager must be contactable throughout the event planning.
Events team, contractors and other stake holders etc. Organising an event is not an easy task, especially if the target audience is of a substantial size and if there are many teams involved during the execution. How to get the right results and why it is important. She and the client will develop an event budget, and discuss the overall concept or theme. A crossfunctional team is a necessity here given the complexity in decisionmaking. This ensures effective and adequate financial and investment policies. It means dealing with human behaviour and idiosyncrasies which will require tactful and diplomatic skills. Importance of using the services of a professional event. Role of event management company in planning wedding functions. One of the most important variables of the management process is marketing which should be planned carefully to reach the designated target market keywords. To ensure the success of any event, a reliable event management company takes up the job of coming up with a detailed event plan to ensure flexibility and team building.
A closer look at the planning function that the overall coordinator, the project manager and the sales team is dedicated to is warranted here. The emp is the document that establishes how all the distinct moving parts and disparate elements of your event will work and result in your event being safe and enjoyable. We are all intimately associated with many kinds of organizations, the most omnipresent being the government, the school and the hospital. Event management involves studying the intricacies of the brand, identifying the target audience, devising the event concept, planning the logistics and. Front cover event management and best practicesbest. The importance of human resources in successful event management. It has a vital role in a festival because it will represent the image of the festival itself and the place of the festival. An event can be of any kind, from a private party to a corporate conference. Timing and location of the event when and where an event takes place can have a significant impact on its overall success. Main functions of event management are explained below. However, things can be more manageable if you have a great event management solution in place, this could mean doing it the manual and tedious way or be more techie and have an online event management system. Event management skills, essentially, require an individual to work within the given budget, following a certain schedule, and dealing with vendors in order to create. From a security point of view, the purpose of a log is to act as a red flag when something bad is happening.301 610 422 512 292 676 1427 627 344 1091 535 982 272 527 950 857 662 1072 652 138 284 1198 942 477 8 299 503 580 911 553 111 1492 231 1082 726 797 931 596